Sunday, July 17, 2011

The Power of Video Production | Computers and Technology

I have always paid attention to video production. The quality of production when I was growing up was not the beginning of the TV era with its simple black and white, nor was it the age of CGI and its ultra realism. It was somewhere in between. I remember having to wait a whole week for a new episode of a sitcom. I remember commercials interrupting a show maybe once or twice, not every five minutes and at the end. Most commercials still had jingles, catchy jingles. Content of commercials actually related to the product more than not. They weren?t artistic interpretations so completely geared to fancy and the imagination, appealing to the emotions more than reason; such has been the means of advertising for a long time, but hardly any useful, factual information is now presented in commercials. But the video production was always improving for the better.

In addition to much of the music of those days, I enjoyed the early days of music videos, the stories, the creativity, the special effects, the entire production. Cartoons were memorable too. The content of the cartoons of those days, compared to that of about ten years later and beyond, was generally superior on every level, all except for the video quality. But when production quality increased in the video, it was noticeable. I was always surprised but most often elated when there was a new introduction to a favorite cartoon because the graphics were somehow improved, whether in the animation or in the video production I could not tell.

In not many years a new channel was added to our channel lineup. It carried a lot of UK and Canadian programming. Time and time again something about Canada has played a significant role in my life, but those are stories for another time. The first program I remember noticing was from this great country was kind of like a variety show for kids. There was a variety of skits, but not much dancing, and only the occasional song, as well as a young Alanis Morissette sharing that she wanted to become a singer when she grows up. The studio that was privileged to do this video production in Toronto or wherever it was made for all those years was involved in the making one the best kids shows ever. After growing up on this show, I have never said ?I don?t know? without some part of me cringing in anticipation.

Source: http://www.meetcoco.com/the-power-of-video-production/

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